Project: Glitz Chick
Childrens costume jewellery
Glitz Chick, a children's costume jewellery and fashion accessories retailer required a fun, pretty online store to sell their fashion accessories.
Pink and pretty was the theme along with a simple, easy to use interface that would appeal to young girls.
Beneath the cute exterior would hide a powerful, fully featured eCommerce solution that could be used to power multiple site instances that can represent different arms of the company.
As a startup company they also required full brand design.
FIZIX created a girly, illustrative brand design that has a cute pink scheme.
The store itself had a simple but highly interactive and rich illustrative user interface that was aimed to appeal to young girls and would be approachable for them to browse.